Behind the Beer // Hideaway India Pale Ale
Behind the Label // Hideaway India Pale Ale
Kevin gave Sami the design brief: “Thinking like a “Cabin in the woods” kinda vibe for this one. Something that makes you feel like you’re getting away from it all. Just chilling with a great beer and relaxing without a care in the world.”
Sami hit us back with: “The first two are more literal versions of a hideaway/cabin in the woods. Option 1 the idea is that the words are almost hiding throughout the woods and option 2 is inspired by camping/outdoor badge shapes. Option 3 and 4 are more abstract takes on a hideaway.”
We felt that Option 1 was what we were looking for and rolled with it.
Hideaway India Pale Ale is available in the Tasting Room and shipping out to the Interior and Island, so keep an eye out homies.